New Delhi, 28 February 2023: Over a decade ago a group of concerned women came together in order to form an organization called ‘Savera’. The concept of Savera Association was to give an opportunity to the underprivileged children and bring about a change in their lives by providing good education and making medical facilities available to them.

However, looking at the way India has embraced running in the last few years and the health benefits derived from marathons, the Savera Association has decided to conduct Savera Run for Good presented by Dabur Glucoplus-C in collaboration with Artkonnect Management Pvt. Ltd. and #RunWithReeti to integrate health promotion, education and community development. The Savera Association has also looked to extend the reach of their work to be able to benefit a greater number of people.

The first edition of the Run For Good, set to be held in New Delhi on 19 March 2023, will feature 3K Savera Run, 5K Family run, and 10K timed run, to ensure that everyone has an opportunity to participate in the event. The organizer’s prime focus entails making this run memorable and giving people the experience of their lifetime.

The 10K timed run adds an extra layer of excitement and challenge for the participants to push their limits and achieve new personal records. The runners will also have a chance to enjoy fun activities such as live music, food stalls and much more to attain an inclusive and engaging experience. The Run For Good promotes unity, inclusivity, and social responsibility and the event is open to people from all walks of life.

Speaking about the event, Minu Bakshi, Honourable Chairperson at Savera Assocation says, “This year we complete 25 years of our existence and Savera has been incessantly working towards improving the lives of the underprivileged children and women of our society by running a free kindergarten school and free Medical facility for the people of Basti Srinivaspuri. ‘Run For Good’, we know is the perfect opportunity to bring our shared values to a wider community.

We believe that every individual has the power to create change, and by running together, not only can we promote health and wellness, but also raise awareness for many other important social issues.

Run For Good is our opportunity to show that no matter who you are or where you come from, you are valued.

Anand Kanwar, Founder and Director, ArtKonnect said, “Running is not just a physical exercise but it’s also a powerful tool that can help us build stronger minds and communities. At Artkonnect, we firmly believe in the transformative power of coming together for a common cause, which is why we are honored to be a part of the Run For Good event in partnership with the Savera Association. Our team is proud to be contributing to this meaningful initiative, as we work to promote health, wellness, and social responsibility.”

Reeti Sahai, Founder of #RunWithReeti commenting on the occasion said, “Running is a powerful tool that can inspire, bring people together, and create positive change in the world. As the founder of #RunWithReeti, I have seen the incredible impact that this simple act can have on individuals and communities. That’s why we are excited to partner with Savera Association to provide a unique and impactful running experience to the people of Delhi.”

As we bid adieu to Delhi winter, the Run For Good welcomes one and all to run, jog, or walk and enjoy the mystic fragrance of a spring morning in the capital city. The exciting race will begin at the Jawaharlal Nehru Stadium Sunday, 19 March 2023.


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